INF515 Strategic Management (8)
Abstract
This subject provides an introduction to the principles of strategic management in information agencies. Students will analyse a range of information environments and will learn how to formulate a strategic position for an information agency. Theoretical concepts and practical skills are examined with student learning focused on strategic leadership, corporate responsibility, financial management and sustainability. |
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+ Subject Availability Modes and Location
Session 2 | Distance | Wagga Wagga Campus |
Continuing students should consult the SAL for current offering details: INF515
Where differences exist between the Handbook and the SAL, the SAL should be taken as containing the correct subject offering details.
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Subject informationDuration | Grading System | School: |
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One session | HD/FL | School of Information Studies |
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Learning OutcomesUpon successful completion of this subject, students should:
- be able to describe the principal components in developing a strategic plan and its relationship to the parent body and the political environment in which it operates;
- be able to assess the longer term threats and opportunities developing in an information organisation and ways of strategically managing these;
- be able to develop project and operational plans linked to strategic directions;
- be able to identify the principles of performance evaluation in an information agency staff and its role in strategic management;
- be able to demonstrate the fundamentals of financial planning related to strategic directions; and
- be able to develop strategic marketing initiatives.
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SyllabusThe subject will cover the following topics:
- The changing political and social environment in which information agencies operate and the resultant pressures
- Managing the relationship with parent bodies
- Principal components of strategic planning, and related operational and project planning techniques
- Key performance indicators and their relationship with broader strategic planning outcomes
- Marketing and its strategic role in delivering targeted services for clients
- Financial management issues faced by not-for-profit organisations such as libraries, archives and information centres
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The information contained in the 2016 CSU Handbook was accurate at the date of publication: 06 September 2016. The University reserves the right to vary the information at any time without notice.